Glossary
Customer Returns (also see Returns)
Managing Customer Returns in E-commerce
Having a clear, fair, and easy-to-understand returns policy is crucial for managing customer returns and maintaining customer satisfaction.
Benefits of a Well-Managed Returns Process for E-commerce
- Improved Customer Satisfaction: A hassle-free returns process enhances customer trust and satisfaction.
- Positive Brand Image: Fair returns policies portray a positive image of the brand.
- Insights for Improvement: Analysing returns data can provide insights for product and process improvement.
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